Inquiring minds want to know: What design books have influenced the Focus Lab team? In the spirit of our standard “Never Stop Learning,” we read a good deal around here, about writing, leadership, communication, value, etc. But narrowing the field, here are our collective favorites relevant specifically to brand or web design. Yes, we actually read these. (And we’ve conveniently included the web links for purchasing. Although your local bookstore is also a great place to look for these.)

We hope you find something within these pages that drives you—or informs you on how—to be a better designer.

Happy reading!